Building Relationships (and Profits) with Customer Outreach
It's no secret that a strong relationship is more than just trust falls, it’s about investment. When you show commitment and care to a customer in their time of need, it can lead to a long-lasting, profitable repeat shopper.
On Wednesday afternoon at iQmetrix Meetup, we’ll hold a panel discussion with executive leaders in wireless on their vision and ideas for how customer outreach leads to a demonstrable contribution to business success.
Hosted by our very own Scott McArthur, you'll walk away with practical tips on how to:
- Identify and leverage communication channels to stay in touch with customers
- Get buy-in from the entire organization on new outreach programs
- Calculate ROI, profit, and sales attributed to outreach programs
- Increase your customer satisfaction score
- and more...
Meet Our Panelists
Thomas P. Catani - Vice President of Sales, Agent Channel at U.S. Cellular
Tom is proud to lead U.S. Cellular’s portfolio of over 400 nationwide, independently operated retail locations. With extensive experience in the wireless industry, Tom focuses his organization on the ideal customer experience by engaging independent agency entrepreneurs in the common purpose to serve exceptionally.
His experience at U.S. Cellular includes leading Corporate retail, customer service, marketing, and engineering. Prior to joining U.S. Cellular, Catani lead teams at AT&T in various aspects of sales, marketing and as a pioneer of e-commerce.
Tom is an active community advocate in his hometown of Knoxville, Tennessee, where he enjoys life with his ever-growing family. He is the current chairman of Leadership Knoxville, an award-winning community program. He holds a master's degree from Xavier University and a bachelor's degree from the University of Illinois. C’ent Anni!
Mark Borges - Chief Information Officer at GoWireless, Inc.
Mark Borges is the Chief Information Officer for GoWireless, Inc. In his role, Mark leads all IT infrastructure, business automation, IT risk/compliance and BPO functions. He has extensive experience building global teams and has recently created a 250 person office in the Philippines that supports all GoWireless business functions. Mark has been leading IT teams for more than 30 years and holds a bachelor’s degree in computer science, a master’s degree in business administration and a master’s degree in computer information systems from Bentley University.
Harpreet Katari - Chief Executive Officer at Your Wireless, Inc.
In 2002, Harpreet Katari’s entrepreneurial drive led him to leave his Product Specialist job in San Francisco, move back into his parent’s home and open his first two Verizon retail stores. Today, Harpreet is the CEO of Your Wireless, one of Verizon’s largest local Authorized Retailers. Your Wireless owns and operates over 100 stores in 9 states maintaining the community-centric focus that Harpreet instilled in those first two stores.
Wendy Drummond - Chief Executive Officer at Premier Locations
Wendy is a recovered employment attorney turned CEO of Premier Locations, the largest national agent for US Cellular. Her years of helping companies navigate intricate minefields of employee issues (she’s advised companies on everything from inappropriately shaped paper dolls to employees carrying hidden sugar gliders - a/k/a live flying squirrels - under their logo wear) prepared her well for the adventure of managing 250 far-flung retail employees in 7 states.
Wendy is an ardent believer that engaging and providing an out-of-this-world experience for customers is the key to survival in the dog-eat-dog cellphone industry.
Wendy’s circuitous path led her from a childhood in Southern California to 3 years in Europe to Oklahoma (where the wind comes sweeping down the plains) where she is lucky enough to have her own pet camel.
Scott McArthur - Executive Vice President of Customer Success at Statflo
Scott leads Statflo’s Customer Success team and engagements with our most strategic customers. Scott prides himself on delighting customers by understanding their needs and driving results. He has worked for 15 years in wireless and channel sales in the Canadian telecom landscape. Scott was previously in Channel Marketing and SMB Channel Enablement at TELUS and was one of Statflo’s first customers before joining the team.
See you at Meetup
With such a massive event coming and going, it's easy to get overwhelmed. The best thing is to have clear goals in mind for your team before you show up.
Book a meeting with us to see how Statflo can help you grow sales and keep customers happy.
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