Brooklyn, New York is one of the largest cities in America. With large amounts of people comes a wide variety of businesses, and intense competition to earn their hard earned dollars. More businesses are fighting for larger pieces of the pie.
Paging Zone, a Verizon wireless dealer, has managed to stand out from the pack. They are one of the best-reviewed wireless dealers in Brooklyn, maintaining a full 5-star rating on both Yelp and Facebook.
How? Let's hear from the customers themselves, who have a lot to say about a gentleman named Boris.
Cindalu, Max, and Rita all knew the Paging Zone staff by name. The store manager, Boris, makes an appearance in every one of these reviews.
Katie walked into Paging Zone searching for a solution to a problem that, from her limited point of view, could only be fixed in one way. She had a broken phone, and felt that she had no choice but to buy a new one, likely at a significant personal cost.
Paging Zone could have used this opportunity to sell her one of those phones, especially since she had already settled on that idea in her mind.
Instead, they worked to find the best solution for her, and realized that her phone could actually be easily repaired. They fixed it, and then didn't even charge her for it, as it only took "two seconds".
They were more focused on building a lasting relationship with this customer as they thought of themselves as "the neighborhood store".
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